Stanford AO Summit, July 19-21, 2005
Overview
Very interesting and stimulating conference, aiming to define the broad agenda for the coming years. Wide-ranging program and crowded schedule combined speculative musings of gurus such as Bill Joy, George Gilder or Jason Lanier with assembly-line pitches of CEOs of new companies competing for the CEO Pitch award. Similarly the tone of meetings varied from enthusiastic next big thing hyping of Tim Draper (for Skype) for gimlet eye straight talking of other VCs. Networking opportunities were endless, as everybody was informal, approachable and name cards were all in capital letters. To keep us from getting too pompous and self-important, all proceedings were accompanied by real-time blogging, which provide not only a degree of mischief but also a running and sometimes surprisingly pertinent commentary.
I took in the following messages:
- Mobile is going mainstream
- Open source is at the tipping point
- Software is dead, long live s-as-services
- Ignore blogging at your own peril
- Business model remains the (unspoken) Holy Grail.
- Business angels have disappeared
Mobile data is no longer a pipedream and the eternal application of the future. Mobile telcos migration to CDMA is well under way (considerably more advanced than in Europe), which means mobile transmission speeds comparable to DSL or cable. Furthermore, the penetration of high-end smartphones (Motorola) and PDAs (Blackberry and Palms) is high and growing rapidly.
Mobile rated a separate session, which was well attended and focused primarily on content. Three of the mobile panel participants were from large IT companies (Macromedia, ATI and Seagate), which are not usually associated with mobile. It is interesting to note how many big telecom players attended the summit (Vodaphone, Verizon, France Telecom, SwissCom, Qualcomm, Motorola, Nokia among others). As interesting was the importance of mobile among promising new businesses. Thus, the founder of Electronic Arts, Trip Hawkins, has set up a new company, Digital Chocolate, which presents itself a developer of innovative mobile phone applications. There were several mobile-focused companies among those pitching for CEO Pitches award. Among those Enpocket (http://www.enpocket.com/) appears of particular interest.
Open source is at the tipping point
Open source movement has long gone beyond Linux and reflexive anti-Microsoft reaction. It is now seen, at least in that crowd, not only as a robust operating environment but also a preferred development platform. In a striking reversal of roles, defenders of proprietary systems (in this case, Sun Microsystems) are now on the defensive and have to argue the benefits of their solutions.
For a layman such as myself, it is the widespread adoption of open source as the application development that is striking. Thus, Google uses primarily open source tools for their application development. One of the CEO Pitches companies, Jaspersoft, provides open source reporting solutions, which are used by some 10 000 companies in over 50 countries. And of course IBM, is strongly pushing open-source solutions.
Software is dead, long live s-a-services
One of the consequences of the inexorable progression of open source is a radical transformation, maybe even the withering, of traditional software business. Ray Lane, ex-COO of Oracle and now a partner at leading VC house, KPC&B, expounded at such a length on the subject that he took practically a third of panel’s time. He and those panel members who managed to speak all agreed that between the open source and internet on-demand delivery, the traditional and long-time successful way of designing, selling and deploying software no longer works. Why would anybody pay for Oracle DB when one can have MySQL for free? While the software industry is apparently consolidating through mergers and acquisitions, the true dynamic is that of balkanization. A stock response to new challenges is the vision of software as service. However this vision covers a variety of actual offerings, from on-demand delivery, through specialisation in features such as high-performance, scalability of security to outsourcing (which in itself comprises a wide range). The bottom line is a major shift of pricing power but also of responsibility to the user. More and more platforms and solutions will be created in-house. Buy or built dichotomy has now become a closely integrated pair.
Ignore blogging at your own peril
Blogging is ubiquitous. While it was a subject of a dedicated panel, scheduled as a grand finale of the Summit, it was the underlying theme of at least two other sessions. And, as mentioned above, bloggers provided a running lively commentary on all Summit events. Jonathan Schwartz, Sun COO, has it absolutely right when he says that a CEO who does not blog makes the same mistake as one that does not use e-mail and in few years non-blogging CEO will be an extinct species. Few years ago, many journalists used paper publications as a primary channel of expression and blogged only occasionally. Today, an ever increasing number are blogging first and writing classical articles second. This is the case for Dan Gilmor, formerly from San Jose News (and Financial Times) and now from Grassroots media
Blogs resemble e-mail in its viral propagation and ease of use. On the other hand, they are a considerably more complex phenomenon. In addition to the communication function, they are a vector of content and therefore a major influence on the shape and structure of media. Maybe it was a coincidence but during our stay in Palo Alto, both New York Times and Dow Jones announced that their online revenues (and profits) are growing much more quickly than their print revenues. And they have not even begun to comprehend let alone integrate the blog phenomenon.
Clearly, as impressive as it is already, blogging is at a very beginning of its trajectory and its evolution remains quite open. Thetwo big challenges are: the structure and hierarchy of blogs, on the one hand, and the blogging economy on the other hand.
Blogs are a do-it-yourself media, incomparably more egalitarian and free-flowing than the editor-controlled content. Nevertheless, unless some of the blogs are read more often than the others and a structure of readership and links emerge, it will remain an atomised and chaotic space. Some of the most interesting initiatives are seeking to act as catalyst to such a structure by providing search and linkages facilities and acting as blog aggregator. This is the case of Technorati or Blogdex. They hope to become the Google of blogosphere. Not surprisingly, Google has the same ambition. One advantage it has, in addition to its formidable brand pull, is it content monetizing expertise. However, this is far from foregone conclusion. Everybody agrees that RSS is a key to blog monetisation and many companies are seeking to acquire and enhance their RSS expertise.
Business model remains the (unspoken) Holy Grail.
Although there was no dedicated panel on evolving business models, it was clearly a major theme of discussions about software, services and medias. Growing emphasis on services and medias entail increasing recourse to indirect revenue generation (selling services and advertising rather than access and products). Multiple revenues streams appear as a rule rather an exception. Moreover, all business models need to be continuously monitored and modified. According to Ray Lane, one cannot sell software today the same way it was sold in the 1990s. Online advertising evolves continuously: search remains a strong vector of growth but new forms are emerging. As we know, leading search services providers, Google and Yahoo, are now looking at new forms of subscription models.
Business angels have disappeared
There were two panels with moneymen. The overriding impression from these panels was the persistence of risk aversion. Venture capitalists continue to be driven by a herd instinct: they all want to be in China and in Life Sciences. They are reluctant to put money into companies that need money and consequently they demand exacting conditions (in particular a controlling equity stake). The only exceptions are companies, such as Google, that do not need money.
CEP Pitch competition was a striking example of this mentality. It was won by a company, Peerflix, which proposes DVD exchange, not through streaming or burning, but by shipping them in paper envelopes. Nice idea but very far from innovative.
Another example was hyping of Skype, the free IP telephone service, a cross between Napster and Hotmail. It is backed by the same VC, Draper and Jurvetson, who invested in Hotmail. I am pretty sure that they will get a very handsome return on their $10 million investment. But from there to assert that Skype will revolutionise the telecom industry (which already starting to deploy VoIP on a large scale) is a mental leap I would not make.
Persistent risk aversion has led to the quasi-disappearance of angels, willing to invest in early, innovative stage ideas. As a result, many entrepreneurs, including those with a previous track record, are now relying on bootstrapping as the primary way of raising capital.
This being said, there are features of the Silicon Valley VC scene, which are worth emulating. One is the CEO Pitch. As usual, the audience is as interesting as the judges or presenting companies. It is a pity that the audience did not have a vote. It might have led to different winners.
Other feature is the entrepreneur in residence, who is hired by leading companies to develop and launch new businesses. We met two such entrepreneurs at the Summit and those were among most interesting contacts.

